AI
for decision-makers
From strategy to action: harness generative AI for more effective, innovative decisions.
COMEX
codir
ia for all
IA GENERATIVE
use case
llms
"They trust us".
Student satisfaction
Rate of return to employment
Obtaining certifications
Who is it for? this training?
100% financed: CPF, France Travail, Région, OPCO, ...
Training essentials
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Target audience
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Prerequisites
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Admission
-
Session dates
-
Financing solutions
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Made to measure
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Cost & Organization
Who is this program for?
Managers and business leaders (marketing, finance, legal, sales, communications, HR, etc.) wishing to understand the concrete contributions of generative AI in their field.
Executives, COMEX/CODIR members and strategic decision-makers wishing to anticipate the organizational, regulatory and ethical impacts of AI.
Entrepreneurs and SME managers who want to explore the potential of generative AI to innovate, gain competitiveness and automate certain activities.
Professionals undergoing retraining or recent graduates wishing to acquire a solid grounding in the uses and limits of generative AI, before moving into a role in management, consulting or digital transformation.
Digital and innovation professionals looking to enhance their skills to manage or support projects integrating generative AI.
Prerequisites for joining the course
Aucun prérequis technique n’est nécessaire (pas besoin de savoir coder ni maîtriser des outils de data science).
Managers, decision-makers, executives or professionals in positions of responsibility (marketing, finance, legal, sales, communications, strategy, etc.) wishing to understand and manage the use of generative AI in their business.
Avoir une sensibilité aux enjeux numériques (transformation digitale, données, automatisation) constitue un plus, mais n’est pas obligatoire.
Bringing a business case or a concrete project to the workshop makes it easier to put it into practice.
Admission stages
Step 1: Personalized appointment with an advisor to define your project.
Step 2: Project validation and alignment with your career objectives.
Step 3: Assess whether the proposed duration and pace match your needs.
Step 4: Placement test & validation of prerequisites to ensure your success.
Step 5: Validation of financing with the support of our experts.
Step 6: Session planning and official launch of the adventure at DATAROCKSTARS.
Dates & registration
We launch new promotions every month.
Contact us for exact dates and a detailed calendar.
Solutions tailored to your profile
We do our utmost to identify the most suitable financing solutions for your business.
your situation.
An advisor will be happy to discuss this with you.
Personalized support
Our training courses are designed to meet your specific needs. Together, we build a course
to meet your educational objectives.
Contact our teams for personalized support.
2 days intensive (14h) training
2800 € EXCL. TAX
Certification RS6776 listed in the Répertoire Spécifique
Training eligible for financing by OPCOs and mobilizable via the Personal Training Account (CPF)
-
Target audience
-
Prerequisites
-
Admission
-
Certification
-
Session dates
-
Financing solutions
-
Made to measure
-
Cost & Organization
Who is this program for?
Managers and business leaders (marketing, finance, legal, sales, communications, HR, etc.) wishing to understand the concrete contributions of generative AI in their field.
Executives, COMEX/CODIR members and strategic decision-makers wishing to anticipate the organizational, regulatory and ethical impacts of AI.
Entrepreneurs and SME managers who want to explore the potential of generative AI to innovate, gain competitiveness and automate certain activities.
Professionals undergoing retraining or recent graduates wishing to acquire a solid grounding in the uses and limits of generative AI, before moving into a role in management, consulting or digital transformation.
Digital and innovation professionals looking to enhance their skills to manage or support projects integrating generative AI.
Prerequisites for joining the course
Aucun prérequis technique n’est nécessaire (pas besoin de savoir coder ni maîtriser des outils de data science).
Managers, decision-makers, executives or professionals in positions of responsibility (marketing, finance, legal, sales, communications, strategy, etc.) wishing to understand and manage the use of generative AI in their business.
Avoir une sensibilité aux enjeux numériques (transformation digitale, données, automatisation) constitue un plus, mais n’est pas obligatoire.
Bringing a business case or a concrete project to the workshop makes it easier to put it into practice.
Admission stages
Step 1: Personalized appointment with an advisor to define your project.
Step 2: Project validation and alignment with your career objectives.
Step 3: Assess whether the proposed duration and pace match your needs.
Step 4: Placement test & validation of prerequisites to ensure your success.
Step 5: Validation of financing with the support of our experts.
Step 6: Session planning and official launch of the adventure at DATAROCKSTARS.
Recognized certifications
At the end of the training course, you will be awarded the following certification RS6776 - Creation of editorial and visual content through the responsible use of generative AI, registered with the Répertoire Spécifique and recognized by France Compétences.
Dates & registration
We launch new promotions every month.
Contact us for exact dates and a detailed calendar.
Solutions tailored to your profile
We do our utmost to identify the most suitable financing solutions for your business.
your situation.
An advisor will be happy to discuss this with you.
Personalized support
Our training courses are designed to meet your specific needs. Together, we build a course
to meet your educational objectives.
Contact our teams for personalized support.
2 days intensive (14h) training
2800 € EXCL. TAX
Certification RS6776 listed in the Répertoire Spécifique
Training eligible for financing by OPCOs and mobilizable via the Personal Training Account (CPF)
Detailed program training
Module 1: Introduction to AI and generative AI
Panorama de l’IA et de ses applications.
Real-life examples of the impact on company performance and competitiveness.
Market tools : ChatGPT, Claude, Gemini, Midjourney, Copilot, etc.
Objective: Give decision-makers a clear vision of the opportunities and limits of generative AI.
Module 2: Sector-specific use cases
Legal (LegalTech)
Contract generation and review.
Extraction of legal information, regulatory watch.
DAF (Finance Department)
Automated financial reporting.
Predictive analysis de données financières.
Sales / Business Development
Drafting sales proposals
Personalization of prospecting emails.
Personalization of prospecting emails.
Marketing & Communication
Generation of marketing content (posts, newsletters).
Creation of visuals and multi-channel campaigns.
COMEX / CODIR
Decision support through synthetic analysis.
Strategic simulations and competitive intelligence.
Objective: Show the contribution of AI in each business, with tangible benefits.
Module 3: First practical workshop
Prompt Engineering" workshop applied to each trade:
Legal → generate a regulatory FAQ.
CFO → automate monthly reporting.
CFO → automate monthly reporting.
Sales → generate a personalized prospecting email.
Marketing → create a complete campaign (text + visuals).
COMEX/CODIR → generate a synthetic strategic memo.
Objective: Learn to formulate prompts adapted to your business context.
Module 4: Best practices and limits of generative AI
Risques : biais, hallucinations, confidentialité des données.
Best practices in AI governance.
Objective: Adopt responsible and safe use.
Module 5: Automating business workflows
Découverte des outils no-code (Zapier, Make, Copilot).
Business applications
Legal → automate a regulatory watch.
DAF → automatically generate a budget report.
Sales → automate customer reminders.
Marketing → automate multi-channel publishing.
COMEX/CODIR → générer un tableau de bord stratégique consolidé.
Objective: Identify concrete productivity gains by business line.
Module 6: Governance, ethics and regulation
RGPD, AI Act et souveraineté des données.
Reputation and dependency risks.
Objective: Understand the legal and ethical framework in order to make informed decisions about adopting AI.
Module 7: Practical workshop (Multi-sector workshop)
Each business group works on a customized use case
Legal → generate a set of standard contractual clauses.
Sales → build an AI prospecting playbook.
Marketing → design an IA digital campaign (content + visuals).
CFO → automate a cash flow forecast.
COMEX/CODIR → develop an AI-assisted strategic decision scenario.
Objective: Leave with a concrete prototype adapted to your business.
Teaching methods
Concrete sector examples for decision-makers.
Live demonstrations of AI tools.
Ateliers pratiques et co-construction de cas d’usage métiers.
Strategic discussions on organizational impacts.
Deliverables and evaluation
Content and prototypes generated during the workshops.
Mini-project by business sector (specific deliverable).
Évaluation par quiz + soutenance d’un cas d’usage sectoriel.
Detailed program training
Module 1: Introduction to AI and generative AI
Panorama de l’IA et de ses applications.
Real-life examples of the impact on company performance and competitiveness.
Market tools : ChatGPT, Claude, Gemini, Midjourney, Copilot, etc.
Objective: Give decision-makers a clear vision of the opportunities and limits of generative AI.
Module 2: Sector-specific use cases
Legal (LegalTech)
Contract generation and review.
Extraction of legal information, regulatory watch.
DAF (Finance Department)
Automated financial reporting.
Predictive analysis de données financières.
Sales / Business Development
Drafting sales proposals
Personalization of prospecting emails.
Personalization of prospecting emails.
Marketing & Communication
Generation of marketing content (posts, newsletters).
Creation of visuals and multi-channel campaigns.
COMEX / CODIR
Decision support through synthetic analysis.
Strategic simulations and competitive intelligence.
Objective: Show the contribution of AI in each business, with tangible benefits.
Module 3: First practical workshop
Prompt Engineering" workshop applied to each trade:
Legal → generate a regulatory FAQ.
CFO → automate monthly reporting.
CFO → automate monthly reporting.
Sales → generate a personalized prospecting email.
Marketing → create a complete campaign (text + visuals).
COMEX/CODIR → generate a synthetic strategic memo.
Objective: Learn to formulate prompts adapted to your business context.
Module 4: Best practices and limits of generative AI
Risques : biais, hallucinations, confidentialité des données.
Best practices in AI governance.
Objective: Adopt responsible and safe use.
Module 5: Automating business workflows
Découverte des outils no-code (Zapier, Make, Copilot).
Business applications
Legal → automate a regulatory watch.
DAF → automatically generate a budget report.
Sales → automate customer reminders.
Marketing → automate multi-channel publishing.
COMEX/CODIR → générer un tableau de bord stratégique consolidé.
Objective: Identify concrete productivity gains by business line.
Module 6: Governance, ethics and regulation
RGPD, AI Act et souveraineté des données.
Reputation and dependency risks.
Objective: Understand the legal and ethical framework in order to make informed decisions about adopting AI.
Module 7: Practical workshop (Multi-sector workshop)
Each business group works on a customized use case
Legal → generate a set of standard contractual clauses.
Sales → build an AI prospecting playbook.
Marketing → design an IA digital campaign (content + visuals).
CFO → automate a cash flow forecast.
COMEX/CODIR → develop an AI-assisted strategic decision scenario.
Objective: Leave with a concrete prototype adapted to your business.
Teaching methods
Concrete sector examples for decision-makers.
Live demonstrations of AI tools.
Ateliers pratiques et co-construction de cas d’usage métiers.
Strategic discussions on organizational impacts.
Deliverables and evaluation
Content and prototypes generated during the workshops.
Mini-project by business sector (specific deliverable).
Évaluation par quiz + soutenance d’un cas d’usage sectoriel.
Pedagogical innovation for your success
Le monde évolue vite : vos formations doivent s’adapter à vos contraintes, à votre rythme et aux nouvelles façons d’apprendre. Chez nous, l’innovation pédagogique est au cœur de chaque parcours : pratique, flexible et personnalisée pour garantir une montée en compétence immédiate et durable.
A development platform all-in-one
Data & AI professions that await you tomorrow!
A panorama of the most sought-after professions in the Data & AI sector
-
AI Engineer
-
Data Scientist
-
Data Analyst
-
Data Engineer
-
MLOps Engineer
-
Data Architect
-
Data Product Manager
-
Data Steward (Governance)
-
NLP Engineer (LLMs)
-
Computer Vision Engineer
-
Database Administrator (DBA)
-
Chief Data Officer (CDO)
Launch your career and find
a job!
Testimonials from our students
Why choose our training?
At DATAROCKSTARS, the satisfaction of our learners is our greatest success. Thanks to innovative teaching methods, tailor-made support and concrete projects, our students develop solid skills that are directly applicable in the job market.
Make an appointment now!
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